Public Health Wales launches app support to quit vaping as sales restrictions take effect

Public Health Wales launches app support to quit vaping as sales restrictions take effect

Public Health Wales has added free support for quitting vaping to the NHS Wales Help Me Quit app, mainly for adults. The October 29 launch coincided with new UK sales and promotion restrictions. The service offers planning and craving support, although no quit outcomes for the module were reported.

NEWS DESK — Public Health Wales launched a free vaping support module in the NHS Wales Help Me Quit app on October 29, 2026, giving people a way to plan and track an attempt to quit vaping.

The launch came as new UK restrictions on the sale and promotion of vaping and non-medicinal nicotine products took effect. Public Health Wales said the app module is mainly intended for adults.

Tools for adults and young people

Users can set goals, build a personalized quit plan, track progress and get help managing cravings and habits. The module also offers support for reducing nicotine strength and how often someone vapes.

The agency said the resources can be used independently or alongside local Help Me Quit support where available. It described the module as evidence-based, but its announcement did not report an evaluation or measured quit outcomes for this particular module.

Bilingual resources include Your Quit Plan, an online goal-setting tool; Passport to Vape Free, which offers advice on cravings and quitting gradually or in one step; and a Vape Taper Tracker. Separate guidance, Vape Wise and the Nicotine Dependence Guide, was developed for professionals working with young people aged 12–17.

Public Health Wales said children should not smoke or vape and people who do not smoke should not start vaping. It also said young people who develop nicotine dependence should receive support without judgment. For people who used a vape to stop smoking, the agency said avoiding a return to smoking remains the priority. It describes vaping as substantially less harmful than smoking, but not risk-free.

Sales and promotion rules

The restrictions effective October 29 extend the ban on sales to people under 18 to nicotine-free vapes and nicotine products such as pouches. Welsh Government guidance says the age-of-sale rule applies across the UK.

The rules also restrict free distribution and substantial discounts where their purpose or effect is to promote the products. Ordinary discounts are not categorically prohibited, and the guidance describes a defense for certain supplies under formal public-authority service agreements.

Separately, Wales prohibited the supply of single-use vapes from June 1, 2025.

ATTRIBUTION: Nation.Cymru and Public Health Wales, October 29, 2026; Welsh Government guidance, August 11, 2026, and guidance on the single-use vapes ban.

PHOTO: AI-generated; for illustrative purposes only.

Key points to remember

  • Public Health Wales launched the free vaping module on October 29, 2026.
  • The app offers quit planning, progress tracking and cravings support.
  • Bilingual resources accompany guidance for professionals working with young people.
  • UK under-18 sales restrictions now include nicotine-free vapes and nicotine pouches.
  • Public Health Wales reported no measured quit outcomes for the module.

Frequently asked questions

Who is the new vaping module intended for?

Public Health Wales says the free Help Me Quit app module is mainly intended for adults who want to quit vaping.

What support does the module offer?

It helps users make a quit plan, track progress, manage cravings and consider reducing nicotine strength or vaping frequency.

What changed for sales to people under 18?

From October 29, 2026, UK age-of-sale restrictions cover nicotine-free vapes and nicotine products such as pouches.

Has the vaping module been shown to help people quit?

Public Health Wales describes it as evidence-based, but its announcement reported no evaluation or measured quit outcomes for the module.

Source Acknowledgement

Source: Nation.Cymru

Published
30 Oct 2026